- I think I've got some people for you. I met this young couple. Very committed. They're from Glenview. High School sweethearts, married for five years and they're looking for a business they can operate together. And they seem very excited. - Yeah, forget that. Everything's changed. - You want a drink? - No... Changed, how? Forget the Chicago suburbs. Think bigger. - Bigger? - I'm not chasing them anymore. They're chasing me now. - What is...? - The trip! The trip I just took. - The trip. How was it? - Triumphant. They rolled out the red carpet. They're kissing this ring. They're begging for McDonald's. Here, have a drink.
The Founder
6.9s
How is everything? - This might be the best hamburger I've ever had in my life. - Well, we aim to please. Mac McDonald.
The Founder
27.1s
- Let me see. Oh, those. Yeah. That's just my little way of separating us from the rest of the pack. You like 'em? I call them the Golden Arches. - You look familiar. Have we met before? - I don't think so. I think I would have remembered that. Peruse the inside here if you don't mind. - Take a look at the, read that. - Yeah. - The Fold-a-Nook. It's like a Murphy Bed, for your kitchen. Huh?
The Founder
2.1s
- I believe in you.
The Founder
1.7s
God damn right.
The Founder
6s
- May we join you? - Huh? Yeah. Sure. Thank you. Have a seat.
The Founder
1.7s
Dick?
The Founder
6.9s
- Take a look at the blueprints we got. We had those done locally. - I never forget a face.
The Founder
58.8s
Nobody had eight multi-mixers in one business. So I went out there. And I was amazed! They were serving hamburgers for fifteen cents. French fries for ten cents and milkshakes for twenty cents. And basically that was the menu, and I said, that's for me. Now I have ultimatums, you know. ...except that I'd like to be able to say that. I bought the agreement back from them for two million, seven hundred thousand dollars. I got the name, the Golden Arches, basically it was a matter of me working longer and harder than anybody else. I'll take every resource that I have and I'll put it in and I'll go for broke if I believe in it. The only thing I could do besides play the piano, was to talk. What happened to my talk? It's not dog eat dog out there in that competitive world, it gets more like rat eat rat.
The Founder
34.9s
- How are you guys? - Good. This is Fred Turner... Madison, Milwaukee, Kenosha, Grand Rapids. Ahh, we've got the three in the Chicago area. Oh, Jim's here in Minneapolis. St. Paul. - Got one in Dayton, Ohio. - That's right. - You must be positively dizzy, Mr. Kroc. - Please, call me Ray. - Ray... - That's some growth. - Yeah. We're doing good, right Fred? - Yes, sir. - Yeah, we're doing good. - When did you start it?
The Founder
32.3s
- So Ray, how long are you here with us for, - in the Twin-Cities. - Huh? - How long are you in town? - I... Not sure yet. - If you gentlemen could steal a second, I would love to personally give you a tour of this site on Hennepin that Rollie is talking about. He knows how to pick 'em. I mean this place has enough room for the restaurant, the parking, possibly a playground for the little ones. - Ray Kroc meet Joan Smith. My wife. - Pleasure to meet you. - Pleasure to meet you. - Well, join us. Have a drink with us. - I'd love that.
The Founder
1.7s
- Yeah. Sure.
The Founder
1m29s
- Jimmy, great to see ya. - Rollie, how are ya. - Oh, wonderful. - Rollie Smith, Ray Kroc. - Hey. - Real pleasure. - Boy, I tell ya, you got one helluva restaurant here. - Well, coming from you that's quite a compliment. - My reputation precedes me. - I'm a great admirer. - Well umm... sit down. - I don't want to interrupt. - Have a seat. - Well, maybe just a minute. - This is Fred Turner my associate. - Welcome. - Steaks cooked, okay? - Excellent. Perfect. - Our intention is to ahh... expand pretty far beyond the Midwest. We're not going to settle here. We're not gonna... We're going to expand far beyond the Midwest. - You've clearly got a warm and loving home here in Minneapolis. - Yeah, so it seems. - Yeah, this town just can't get enough of McDonald's. - Here you go, sir. - Another Canadian Club for my friend. - Yes, sir. Coming right up. Thank you. In fact, I'd say there's sufficient enthusiasm to support another. A second location? - You know, come to think of it, I know the perfect person to own and operate. - You don't say? - Somebody who knows what it takes to build a great restaurant. Someone with more than 20 years experience in the food service industry. - Who? - Me. - You! Oh! That's a shock. - He's funny. I've got the know-how, I've got the backers and I've got the perfect location. Are you familiar with Hennepin Avenue? That's one of the busiest commercial arteries in the whole Twin-Cities. There's a prime site that's recently become available. Full acre on the corner of Hennepin and... - Mr. Kroc? - Yeah?
The Founder
15s
- Ray, how is it? - You can't even top that in Chicago. - Well, we don't mess around up here. - Boy, my compliments to the chef. That's wonderful. - I can do you one better. - How about the owner? - Sure, why the hell not. - Rollie? Rollie.
The Founder
2.2s
McDonald's!
The Founder
2.6s
- Then... What are we, then?
The Founder
8.3s
- The nerve of this guy! - What? - Guess what he's calling his Des Plaines store. - McDonald's Number one.