- I tell him we're closed. - We're closed. - But he looks so cute. Hang on. Hang on. What would you like, Son? - Can I buy a bag of burgers from you? - Three? - Yes, please. And I feel bad, so I fire up the grill and I make him a batch. There you are.
The Founder
10.3s
Total disaster. Now it is towel time. The next day, Dick and I meet up to discuss going back to the old format. And as we're talking there's a knock at the service window.
The Founder
8.4s
Feeding bodies and feeding souls and it ain't just open on Sundays, boys. It's open seven-days a week.
The Founder
50.7s
- Where's the... Where's the front of the apron? - Show me. - All right. Just make sure the windows are big enough so the customers can look into the restaurant. All the way to the kitchen. Doesn't look right. Let me see this. - Ray. - What? - We got a letter from San Bernardino. - Read it to me. - Dear Ray. Thank you for your letter sharing your idea to strike a deal with Coca-Cola to sponsor menu boards at the new Des Plaines location. An intriguing notion, indeed. As you rightly point out, such an arrangement would provide a steady source of revenue to the store at no additional labor cost. - However... - However? However, what? - However, this is a concept that goes beyond our core beliefs. McDonald's was founded with the idea of families and not strict commerce. - Sons of bitches, they don't know what the hell... - And so on and so on...
The Founder
28.6s
It's its own separate company. Which puts it outside your purview. - Anything relating to McDonald's is within our purview. - Let me explain something to you, Dick. You boys have full say over what goes on inside the restaurants. But outside? Above? Below? Your authority stops at the door. And at the floor. All right?
The Founder
4.2s
- Give us a minute, Ray. - Sure.
The Founder
6.3s
- What's he saying? - He's buying the land... - Our land?
The Founder
2.4s
We could lose everything.
The Founder
2.4s
You think big, don't you Joan?
The Founder
2.1s
- Well, you'd be surprised.
The Founder
2.3s
- Is there any other way to?
The Founder
1.7s
- May I?
The Founder
38.4s
- Hiya, Dick, how ya doing? - Well, if you really want to know I'm a tad miffed. - Why? What seems to be the problem? - Franchise Realty Corporation. - What about it? - For starters, would you mind telling me what it is? - Oh, nothing really. Just a little something I created to help provide leasing services, you know, lend support to our new franchisees. - You know full well you can't do something like that without first clearing it. - Now, why would I need to do that? - Because as your deal plainly states, any and all changes must be agreed to in writing. - Except it's not a change. - Excuse me? - It's not a change. It's a company.
The Founder
23.6s
- I thought it over. Approved. - Really? - Thank you! - No, thank you. It's a wiz-bang idea and you're the one who thought of it. - Well we're deeply honored to serve as your test market. - The hell with that. I'm going to roll this out nationally. Hey, have you seen the latest copy of RBM? Hot off the press.
The Founder
6.6s
Make sure you see the pins. - Oh that's great. Beautiful. - How about one at the desk? - Yeah. Do one at the desk.