- Ray, how is it? - You can't even top that in Chicago. - Well, we don't mess around up here. - Boy, my compliments to the chef. That's wonderful. - I can do you one better. - How about the owner? - Sure, why the hell not. - Rollie? Rollie.
The Founder
34.9s
Ladies and gentlemen, we are about to begin our initial descent into Minneapolis-St. Paul. - Mr. Kroc, welcome to Minneapolis, wonderful to see ya! Gimme an M! - M! - Give me a C! - C! - Gimme a D! - D! O! N!
The Founder
8.3s
- The nerve of this guy! - What? - Guess what he's calling his Des Plaines store. - McDonald's Number one.
- Dick. Is he a pain in the rear? Yes. Does he have a few screws loose? You bet. But that doesn't mean he's going to do us any harm. - How long are you going to keep this up, Mac? - Keep up what? - The whole "everything is fine" act. There's a wolf in the henhouse. We let him in! I never should have listened. - We have a contract for just this sort of thing, Dick! - I should have trusted my gut. - So it's my fault, huh? Just like the movie theater? Well, I'm sorry I wanted you to have your dream.
The Founder
16.2s
- Ray? - Yeah? - We have a small problem. - Wait a minute. How can we be almost out of capital? Well, your revenue, the monthly cut of the stores. 1.4% of net. - 1.4? - Yeah. 1.9 minus Dick and Mac's half-percent.
The Founder
4.1s
- Did he say what he wanted? - Why don't you tell me? - What did he want?
The Founder
1.7s
- Ninety-four dollars.
The Founder
3.5s
- Ray... - What?
The Founder
57.7s
- Hiya, Ray. - I want to renegotiate. - Renegotiate what? - My deal. My lousy deal. 1.4 doesn't even cover my monthly nut, let alone drive expansion. - Ray, those are the terms. - It's not good enough. - It's almost triple our cut. - You should be getting more too then, shouldn't you? - We are not greedy men. - Greed has nothing to do with it. If I had more money to work with, I could be growing this thing at twice the pace. - We have no beef with the current rate of expansion. - I've got nothing, not one location in Pennsylvania. - Nothing in New York. - All in good time. - Nothing in Texas. - I have no doubt it will come. - I'm out here breaking my neck for you guys. - And you're doing a bang-up job. - Well, then I should be doing a heck of a lot better - than just breaking even. - I don't know what to say. - Say you'll renegotiate. - I can't. - Can't or won't? - Upping your cut it would be unfair to the franchisees. - The franchisees are doing just fine! I'm the one that's drowning here. - You freely and willingly agreed to the terms of your deal, Ray. Nobody put a gun to your head. - Four percent? - No. - Three and a half percent? - Ray... - What? - No! - Goddamn it!
The Founder
13.4s
- Oh yes, yes. - Will you be expanding beyond this or is this...? - Oh, no doubt. We'll be everywhere. - Very exciting. What is on the menu beyond hamburgers? - Well, we've got French fries, milkshakes and soft drinks.
The Founder
6.5s
- Mr. McDonald, Ray Kroc's on the line. Good to see you.
The Founder
4.7s
Well, then all hail Pope Raymond the First.
The Founder
1.7s
God damn right.
The Founder
1m34s
- McDonald's. I just found a way to save you, me, and all the owner-operators literally hundreds of dollars a year in electrical costs. - And what would that be? - Two words, powdered milkshake. I'm telling you I came across a remarkable product called Inst-A-Mix. Like I say, it's a powdered milkshake. It's a fraction of the cost of ice cream and requires no refrigeration. - Ray... - I tell ya, I tried it myself, it tastes just like the real thing. It's delicious. Comes in chocolate, comes in vanilla. Me, I'm a vanilla man. - Ray, we have no interest in a milkshake that contains no milk. Why don't we add sawdust to the hamburgers while we're at it? Frozen French fries! - You don't want to save a bundle? - Not like that. - We're talking about the same great taste. Same great taste while boosting the bottom line. - It's called a milkshake, Ray! Real milk, now and forever! - I understand. I'm just asking you to extend my line. - Until you build more equity in your home or pay down the loan, there's nothing I can do. - My business is booming. - Unfortunately, that's immaterial. - Well, I've got 13 locations in nine states. - It's a home-equity loan. - Then give me a business loan. - These thirteen locations, you own them? - Me personally? - It's your business, correct? - You own it? - I'm the head of franchising. I'm the one behind this growth. Well, that's all well and good, but you need assets.
The Founder
4.3s
What do you think? - I think I'm drinking a delicious vanilla milkshake.