- Have you been to a McDonald's? Because we've got three right here in the Chicago land area. You should come by and take a look. No, I would love to give you a tour to give you a better sense - of what I'm talking about. - Thank you.
The Founder
3.5s
- Ray... - What?
The Founder
1m34s
- McDonald's. I just found a way to save you, me, and all the owner-operators literally hundreds of dollars a year in electrical costs. - And what would that be? - Two words, powdered milkshake. I'm telling you I came across a remarkable product called Inst-A-Mix. Like I say, it's a powdered milkshake. It's a fraction of the cost of ice cream and requires no refrigeration. - Ray... - I tell ya, I tried it myself, it tastes just like the real thing. It's delicious. Comes in chocolate, comes in vanilla. Me, I'm a vanilla man. - Ray, we have no interest in a milkshake that contains no milk. Why don't we add sawdust to the hamburgers while we're at it? Frozen French fries! - You don't want to save a bundle? - Not like that. - We're talking about the same great taste. Same great taste while boosting the bottom line. - It's called a milkshake, Ray! Real milk, now and forever! - I understand. I'm just asking you to extend my line. - Until you build more equity in your home or pay down the loan, there's nothing I can do. - My business is booming. - Unfortunately, that's immaterial. - Well, I've got 13 locations in nine states. - It's a home-equity loan. - Then give me a business loan. - These thirteen locations, you own them? - Me personally? - It's your business, correct? - You own it? - I'm the head of franchising. I'm the one behind this growth. Well, that's all well and good, but you need assets.
The Founder
8.6s
- It's normally ten and under, but for you I'll make an exception. Haha! Love it. Nice.
The Founder
11.7s
- Thank you. - I eat lunch at your Waukegan location at least twice a week. Always a fantastic crowd. - Your point being... - Mr. Kroc, if you're not making money hand over fist, something is terribly wrong.
The Founder
5.3s
- Nah, but thanks anyways. Order's up.
The Founder
34.9s
Ladies and gentlemen, we are about to begin our initial descent into Minneapolis-St. Paul. - Mr. Kroc, welcome to Minneapolis, wonderful to see ya! Gimme an M! - M! - Give me a C! - C! - Gimme a D! - D! O! N!
- How are you guys? - Good. This is Fred Turner... Madison, Milwaukee, Kenosha, Grand Rapids. Ahh, we've got the three in the Chicago area. Oh, Jim's here in Minneapolis. St. Paul. - Got one in Dayton, Ohio. - That's right. - You must be positively dizzy, Mr. Kroc. - Please, call me Ray. - Ray... - That's some growth. - Yeah. We're doing good, right Fred? - Yes, sir. - Yeah, we're doing good. - When did you start it?
The Founder
7.5s
Address... - 143 Juniper Road, Arlington Heights, Illinois.
The Founder
9.1s
That's pretty damn good. - What's your name? - Fred Turner, sir. - Nice work. Fred Turner. Fred Turner.
The Founder
7.2s
- Miss? How much longer? - Should be a few more minutes. - You said that 20 minutes ago. - I'm so sorry, we're really busy today.
The Founder
2.2s
- Could his head get any bigger?
The Founder
9.9s
Have we met? The paper cup guy. - Yeah. That was a long time ago. That was a long time ago.
The Founder
2s
McDonald's number one.
The Founder
1m19s
I know what you're thinking. "What the heck do I need a five spindle for, when I barely sell enough milkshakes to justify my single spindle?" Right? Wrong. Are you familiar with the notion of the chicken or the egg, Mr. Griffith? I mention it because, well, I think it applies here. Do you not need the multi-mixer because, well heck, you're not selling enough milkshakes? Or are you not selling enough milkshakes because you don't have a multi-mixer? I firmly believe it's the latter. You see your customer comes in here and he knows if he orders a shake from your establishment, he's in for a terrific wait. He's done it before and he thinks to himself, "Well by-golly, I'm not going to make that mistake again." But if you had the Prince Castle five spindle multi-mixer with patented direct-drive electric motor, we greatly increase your ability to produce delicious, frosty milkshakes fast. Mark my words, dollars to donuts, you'll be selling more of those sons-a-bitches than you can shake a stick at. You increase the supply, and the demand will follow. Increase supply, demand follows. Chicken-egg. Do you follow my logic? I know you do, because you're a bright forward-thinking guy who knows a good idea when he hears one.
The Founder
16.3s
You don't have to worry about a thing. We're in charge of everything after. And all these franchises look exactly the same. I would have never thought but younger workers are better. They're hustling, they're ambitious. Easy as pie. You just pay the franchise fee, we take care of everything else. I'll tell you the whole thing.