Found 251 results
16.3s
You don't have to worry about a thing. We're in charge of everything after. And all these franchises look exactly the same. I would have never thought but younger workers are better. They're hustling, they're ambitious. Easy as pie. You just pay the franchise fee, we take care of everything else. I'll tell you the whole thing.
The Founder
1m14s
- Mr. Kroc? Will Davis. - I'd like to do a profile of you pegged to the opening of your hundredth location. - Sure. Call my office. - Sure thing. All right. It's these core principles that enabled me to rise to the top of the heap at a point in life when most men would be thinking about retirement. Why, we appear to have that in common, Governor Reagan. Why, you were what, 55 when you started in politics? It's why you make me look like a spring chicken. Laugh, laugh, laugh. Why look at us, a couple of Illinois boys made good. Only in America. Only in America. Only in America! Now where wa... now where was I? Ah, yes. The beginning. The year was 1954, the place, Des Plaines, Illinois. - Car is out front hon. - Be right down.
The Founder
26.2s
It was a typical English-American word, it flowed. McDonald's. I liked the sound of it. It sounded wholesome and it sounded genuine. You know? Ahh, I don't like these umm... gimmick type names, you know? Ahh... burger this and burger that and all that kind of stuff. McDonald's, it's got a nice sounding name.
The Founder
28s
Five. Three in Southern California. One in Sacramento. And one in Phoenix. And that's all there will ever be. - Why? - Two-words. Quality control. It's almost impossible to enforce standards from afar. Places were a mess, filthy kitchens, inconsistent menus. - Sacramento was selling burritos. - To watch your precious creation be mismanaged like that... Your name... - Put Mac in the hospital.
The Founder
17.7s
As per the terms of your agreement, while you are entitled to maintain ownership of this location, you no longer have the right to call it McDonald's, McDonald or any such variation so as to confuse or infringe upon the McDonald's trademark which is now the exclusive intellectual property of Mr. Raymond A. Kroc. Thank you, gentlemen.
The Founder
28s
- How's your game, Ray? - Lately? - Non-existent. - I'm no Ben Hogan myself. - No kidding? - Haha, yeah. I did hit a hole-in-one of a sort, recently though. I came across an really, really interesting business opportunity. Really interesting. You boys are gonna want a piece of this. - Here we go again. - What is it this time, Ray? - Restaurant. - New kind of restaurant. - New how? Restaurant filled with milkshakes and Fold-a-Nooks?
The Founder
1m19s
I know what you're thinking. "What the heck do I need a five spindle for, when I barely sell enough milkshakes to justify my single spindle?" Right? Wrong. Are you familiar with the notion of the chicken or the egg, Mr. Griffith? I mention it because, well, I think it applies here. Do you not need the multi-mixer because, well heck, you're not selling enough milkshakes? Or are you not selling enough milkshakes because you don't have a multi-mixer? I firmly believe it's the latter. You see your customer comes in here and he knows if he orders a shake from your establishment, he's in for a terrific wait. He's done it before and he thinks to himself, "Well by-golly, I'm not going to make that mistake again." But if you had the Prince Castle five spindle multi-mixer with patented direct-drive electric motor, we greatly increase your ability to produce delicious, frosty milkshakes fast. Mark my words, dollars to donuts, you'll be selling more of those sons-a-bitches than you can shake a stick at. You increase the supply, and the demand will follow. Increase supply, demand follows. Chicken-egg. Do you follow my logic? I know you do, because you're a bright forward-thinking guy who knows a good idea when he hears one.
The Founder