The Founder (2017)
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Put your back into it, Seth! And pickles and pickle and mustard! We take the layout to a builder, custom build the kitchen to our exact specs. - Tada! The Speedee System is born. The world's first-ever system to deliver food fast. It's totally revolutionary. - And a complete disaster. - Why? Opening day, cars pull up onto the lot and they start honking immediately because no carhop comes up. You place your order! - We try to explain to them the walk-up window. And they are bewildered. Now they're furious. What do you mean I gotta get out of my car? Most of them just cuss us out and drive off. And the few that stay are mad as heck because they're eating off paper and they gotta discard their own trash. - Why? - You're doing great. Yeah, we won't be coming out to the car, but you can come on up. Welcome to McDonald's! We may have underestimated the learning curve. - So by five o'clock Dick is calculating how much it's going to cost to go back to drive-in. But I am not ready to throw in the towel. I go back to our old Hollywood days, I think to myself, we gotta go big with this. We gotta put on a show. So I say, "Dick, I wanna throw a grand re-opening. A gala premiere that would put Louis B. Mayer to shame." So we rent a bunch of spotlights. Same ones we used to haul around in the Columbia days. We get sparklers, a juggler for the kiddies. It is an event, people show up in droves. - And then... - The flies. They must've been drawn by all the lights. Millions of them. It was like a scene outta Exodus. The Pharaoh would've released the Israelites.